Be Brightly Branded

Amie Baker Creative is a boutique graphic design studio focused on helping businesses and their brands through visual identities, print design and web design.


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Uncovering Your Prospect’s Concerns to Seal The Deal

horses-mouth
Sometimes as a small business owner it is so hard to believe that your marketing investment will pay you back until you hear it straight from the horse’s mouth. My real estate branding client recently shared with me that she uncovered with a prospective listing that she was hesitant to list with her and when she worked through digging to the source of her client’s concern, she discovered that her client simply didn’t want her listing sign in her yard because she didn’t like the way it looked. How much would that cost your business in comparison to investing in your brand?Could you imagine losing a listing over your listing sign’s design? What a gift that feedback was to hear for my client as a small business owner. We had already started working on a re-brand so I will be providing a shiny new design that will properly reflect the client she serves.

The great thing about re-branding is that you’ll be able to put all those feelings to rest if you’ve been self conscious about your current designs. You’ll be so proud and excited to show your new brand off that it will all translate into confidence that your prospects will pick up on and want to hop on board in your care as it is reflected in your representation.
I’m happy to review all your marketing materials and offer suggestions to improve your brand, where to start or even implement a re-brand. Take the leap.


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I’ve Been Published In Photoshop User Magazine!

I was so happy to be selected as a featured designer for a column in Photoshop User magazine. This is a national trade magazine and being recognized by my peers and fellow designers in this fashion is quite the honor.

This specific spread is a before and after of a flyer design for a daycare center. Often times clients come to me with designs they’ve been using for years but are now launching their business to the next level and so we partner together to create marketing pieces that promote the best of their business! Common discussions we have when we process leaving the old and branding the new often have to do with removing the clutter, the personal attachment, and allowing space for content to thrive.

Here are some pictures to share of my spread!

graphic designer branding expert published designer amie baker

I’m so honored to have been a part of this, thank you Photoshop User Magazine. Spoiler Alert! I’m being featured again!


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Construction Branding :: Project Feature

This project I’m sharing is one of my faves from this year. Square Peg Construction offers beautiful work and when we started working together and I was able to browse his portfolio of projects, I was inspired by his work! He needed a brand that would properly reflect his level of talent so we got to work to provide a brand that gave his style a great representation.

Featured: Logo Design, Square Business Card, Responsive Website Design, Signage